Product Marketing Specialist
Date posted 09.10.2016
Ref number 351881
|Number of Vacancies||1|
|Career Level||Mid Level|
|Minimum Experience||2 - 5 years|
|Minimum Education Level||Bachelors Degree|
|Preferably 2-3 years in professional product marketing expertise.
Bachelor degree preferably in marketing or business administration.
Preferably past experience in product marketing, or product management.
Preferably past expertise in building product marketing material, engaging audience, and in building demand for products and services.
Excellent written and verbal communication skills in Arabic and English.
Knowledge in content management systems. You will be expected to build product pages on our websites.
Preferably working knowledge with social media
Proficiency in building sales and marketing presentations.
QMIC is seeking an experienced product marketing professional. Working with commercial managers and account engagement leads at QMIC, this person will be responsible for the overall product positioning, sales enablement tools, lead generation, market & competitive analysis, and customer research in order to increase the awareness and market adoption of QMIC solutions and services. This is a unique opportunity for someone who wants to be on the cutting edge of IoT products and industry that is growing at a rapid rate while leading QMIC’s product marketing strategy globally. You need to be hands-on, data-driven, customer-centric, technical and able to work well across departments.
As a product marketing specialist, you will report to the head of marketing and business strategy and you will be working with the commercial managers and technology leaders to build and execute product marketing plans and prepare and participate in media events and exhibitions. You will be expected to build products value proposition for customers and prepare marketing material such as presentations, videos, brochures, case studies, etc.
Work with commercial officers to create and execute product marketing plans.
Create product value proposition for our customers.
Create product marketing content (e.g. sales enablement presentations and documentation, case studies, product videos, website copy, blog posts, social media, and forum responses) to articulate the benefits of our products to the world.
Assist members of our sales team on calls with prospects when appropriate to provide deeper dives into the product.
Perform inbound and outbound marketing activities including online advertising and exhibiting.
Work with external parties or with interns to deliver surveys to different audiences and market segments to identify level of awareness and acceptance to QMIC’s products and services.
Work on other product marketing tasks as they get defined.
|Salary and Allowance|
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